gr7a4033Rob Shomaker has been a longtime advocate of the East Tennessee craft beer scene since he and his buddy, Don Kline, founded knoxbeersnobs.com in 2010. What began as simply a way to keep up with what they had been drinking quickly evolved to reflect the culture, people, and events surrounding the craft beer revolution in Tennessee.

Through knoxbeersnobs.com many friends have been made and opportunities stumbled upon. As a result Rob has been a part of Hops for Hope since 2011 which is an annual beer festival that benefits New Hope Blount County Children’s Advocacy Center. He now serves on New Hope’s board of directors and is a part of several committees.
As if one beer festival wasn’t enough, Rob and some close friends he met through the blog decided to start a second festival in 2012 to also benefit New Hope; Tennessee Winter Beer Fest (TNWBF). Since its inception the TNWBF, a 501c3 organization, has raised $50,000 for New Hope by hosting an annual, intimate, festival in Townsend, Tennessee each year.

When he’s not playing with beer Rob is a staff member at the College and University Professional Association for Human Resources (CUPA-HR) where he has been since 2003. He is currently the Vice President and Chief Operating Officer and works with an incredible team and awesome volunteer leaders on a daily basis. It was through his background with non-profit management that Rob was able to assist in the formation of the Knoxville Area Brewer’s Association (KABA) as the mission, priorities, and structure were shaped. He currently serves on the membership committee.

Rob is a Cicerone Certified Beer Server and is anxiously awaiting his test results in the Beer Judge Certification Program (BJCP). He is also working towards becoming a Certified Cicerone. He holds a Bachelor’s of Science in Business Administration from the University of Tennessee at Knoxville and a Masters of Business Administration from East Tennessee State University.

Currently Rob resides in Knoxville, Tennessee with his wife of 12 years and his two exceptionally smart little girls, the eldest of which frequently tells him what aromas he should be finding in his beer.
While he certainly enjoys the art and craft of the craft beer culture, it’s the people he’s had the privilege to meet that has made it worthwhile.

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